Learn how to set up Google Analytics 4 on Shopify for e-commerce tracking.

GA4 Shopify Setup Tutorial

Are you looking to upgrade your Shopify store to Google Analytics 4? In this video, you will learn how to upgrade from the classic Google Analytics to GA4. This new version offers powerful insights about visitor behaviour on your online store and allows you to measure performance more accurately. Learn the step-by-step process of setting up GA4 on Shopify to continue getting insights into customer behaviour.


[00:00] Shopify GA4 Introduction
[00:58] Go to the ‘Preferences’ Menu
[02:00] Create New Property | Google Analytics 4
[02:41] Install Google Channel App on Shopify
[03:36] Connect Google Analytics 4 Property
[04:46] Manage Google Analytics on Shopify


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By Smitha